DJ Lush is a fictional rapper and MC. DJ Lush has never sold out a giant stadium; instead, they prefer more intimate venues. This particular event was in a Lids on the second floor of the mall. 

I wanted to capture the psychedelic and slightly unrecognizable image of DJ Lush and their newest album. It was important to combine this with the surrounding environment of Lids. This meant plenty of merch and everyday accessories.